So, you want to hire someone to design a cover for your Great American Novel. Here is the first thing you, as the client, need to know:
Communication is key.
After all, that’s what a book cover is; it communicates to readers at a very basic level. The whole process of designing a winning image requires a solid base of communication. This goes two ways, for sure, so make sure that you find a designer that can listen to their client and respond effectively. [Read more…] about Communication and an Open Mind